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Online marketing consulting from Düsseldorf
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Online marketing consulting
- what is important
Direct communication with stakeholders (customers, suppliers, employees, etc.) on the one hand and maximally automated processes on the other should be at the heart of the transformation. It therefore becomes clear how diverse and complex digital marketing actually is.
It requires appropriate expertise, analytical skills, creative solution skills and strategic vision. Our online marketing consulting is no longer just about identifying the optimal online channels for your company, developing, implementing, managing and monitoring appropriate advertising measures in order to communicate with the desired target group at the right time.
Instead, the complexity of a company and its external influencing factors such as the environment, industry and stakeholder groups must be understood. This is the only way to develop needs-based strategies and measures to guide and manage stakeholder groups digitally.
We always work according to the credo: What can be optimized for our customers using digital tools and in what order?
We always take the following aspects into account:
What is the company's business model?
What are the company's relevant business areas?
In which sector does the company operate?
What are the special features of the company?
How does the company compare to the competition?
How is the environment developing?
What are the stakeholder groups?
How does the target group behave and develop?
Which online channels does the target group use?
What makes a good online marketing consultancy?
How we work as online marketing consultants
We place particular focus on the following questions when developing our strategy:
What is the status quo of the entire online presence?
- Visibility (organic / paid)
- Timeliness, traffic & appearance of the online channels (website & social media & others)
SWOT analysis
Once we have determined the status quo, we carry out a SWOT analysis.
We can therefore provide strategic consulting disciplines with operational services directly from a single source, work in a time- and cost-efficient manner and identify the best possible solutions for our clients' challenges.
Successful and good online marketing strategists do not keep their knowledge to themselves. That is why we are happy to pass on our practical experience at conferences, congresses, etc.
STRENGTHS
What are the strengths of the company to be advised compared to the competition?
WEAKNESSES
What are the weaknesses of the company to be advised compared to the competition?
OPPORTUNITIES
What market trends do we recognize and expect?
How do the most important competitors behave online and what are their special features?
What opportunities does online marketing offer the company and what risks does it entail?
How does the user behavior of the target group behave and change?
Which channels are suitable for communicating with the target group today and in the future?
RISKS
What market trends do we recognize and expect?
How do the most important competitors behave online and what are their special features?
How does the user behavior of the target group behave and change?
Why are we the right partner for you?
Online marketing is our passion! We draw on relevant experience and expertise. This knowledge and the trust of our clients enable us to understand and visualize the requirements for digital transformation and its complexity. We advise you on strategic, flexible and needs-based online marketing. We don't think up good ideas, we make, test and optimize them.
Whether informative websites, innovative PR or success-oriented performance marketing - we are at your side to advise you on the development of forward-looking and success-oriented strategies, target-oriented campaigns, relevant content and appealing designs. Your sustainable success is our self-image as a competent consultant for the sustainable transformation of different and complex business models.
Advantages of our online marketing consulting
Experience
Over 15 years of experience in online marketing
Consulting
Strategic consulting in online marketing
Subsidies
Advice on government funding for digitalization and innovation
Project experience
Cross-industry project experience
Mentality
Hands-on mentality
Competence
High analytical and problem-solving skills
Ambition
Enjoying new challenges
Know-How
Specialists for a wide range of digitalization topics